7 Print Marketing Ideas to Boost Holiday Sales

The holidays are a busy time of year for you and your customers, but print marketing has the power to get you noticed and boost sales. How do you accomplish this? Here are seven ways to use print marketing to boost your sales this holiday season! 7 Print Marketing Ideas to Boost Holiday Sales 1.

Customer Service Excellence for Team Members

Excellent customer service is an essential aspect of your most valuable asset: your customers. Customer service is so vital that it can be a powerful competitive advantage. 70% of Americans have spent more money on better service, according to Forbes.  Excellent customer service is not solely for the customer service representatives. Instead, everyone on the

Psychology Techniques to Drive Sales for Your Business

Knowing how the human brain works and what drives people to make decisions is immensely beneficial in marketing. Luckily, there’s much research and information regarding various psychological tips and tricks to drive sales and expand your business. Here are a few. Cut down on the options Sometimes too many decisions can cause a customer to

Hard vs. Soft Selling

Selling isn’t easy, no matter what you’re selling. How do you know which tactics work best and in which situations? Check out the difference between a hard sell and a soft sell below to determine which approach will work best for your business. In Corner One: The Hard Sell The hard sell is used to